We opened Hullu Poro, our first hotel, in 1988. It is now very well known and loved amongst the visitors from all over the world. In Hotel Hullu Poro, we have 158 rooms and meetings facilities up to 300 persons. We have 13 different restaurant and those are located at Levi Center. We have also wellness department in two places – at Hotel Hullu Poro and at Levi Tori square. The family owned Hullu Poro welcomes you to Levi, Finland.
Owner Päivikki Palosaari
Hullu Poro Ltd
Rakkavaarantie 5, FI-99130 LEVI
Hullu Poro exchange tel. +35816 6510 100, hotel@hulluporo.fi, hullu.poro@levi.fi
Sales Department tel. +35816 6510 500 sales@hulluporo.fi
Hullu Poro Oy Ltd.: 2458663-2
Hullu Poro is feelings, sounds and taste
In 2035, Hullu Poro – Crazy Reindeer is no longer just a hotel, but a multidisciplinary experience center offering guests the chance to discover the magic of Lapland in a new, unprecedented way. Collaboration between artificial intelligence and humans makes every visit unique and unforgettable – Crazy Reindeer is the pioneer of future tourism.
Hotel operations in Levi provide increasingly diverse accommodation options: premium chalet villages, themed all-inclusive hotels, as well as affordable, eco-friendly hostel solutions. VIP and penthouse accommodations serve international travelers seeking luxury.
In conference and event services, artificial intelligence acts as a coordinator, designing programs and schedules according to customer needs, combining nature and technology. Holographic remote participation is the norm, and meetings can be held simultaneously in multiple locations through virtual reality.
The use of AI is an everyday part of all work tasks. Reception robots handle basic functions, freeing staff to focus on the creative side of hospitality. In restaurant kitchens, AI assists with ingredient management and menu planning, ensuring sustainability and minimizing food waste. Cleaning services operate automatically with robots and AI systems, maintaining cleanliness and hygiene around the clock.
Tonttula – Elves Village has grown into a significant international destination where visitors can experience the magic of Christmas all year round. The offerings include Christmas, adventure, and wellness experiences, as well as exclusive cultural events. Tonttula’s experiences are constantly updated through new stories and adventures created by AI.
Restaurant operations have expanded to cover Lapland’s distinctive flavors combined with international food trends. Crazy Reindeer Casino has become a popular entertainment venue attracting visitors from across Europe.
Ecological responsibility is at the core – AI manages energy consumption, waste recycling, and resource optimization, keeping Crazy Reindeer a completely carbon-neutral destination.
Hullu Poro – Crazy Reindeer is more than a resort – it is a lifestyle that combines adventure, relaxation, and quality in a way that inspires guests to return again and again.
* LAPPISH: We respect Lapland nature and culture.
* INNOVATIVE: We question and develop new all the time.
* RESPONSIBLE: We keep what we promise.
* EXPERIENTAL: We produce feelings, sounds and taste.
1. We are a model for others – we save, we recycle, and we take care of our working environment.
2. We listen to our customers – We collect feedback and we act.
3. We offer praise and gratitude – We empower and encourage others.
4. We have the courage to give direct feedback – We learn from the feedback we receive.
5. Our difference is our strength – we are not copycats, we create our own path.
That night in the ’60s, Päivikki was on her way home from school. The northern lights wandered across the sky of the Köngäs village. Also known as the Taivaanvalkeat (White Northern Lights), they were brighter and clearer than Päivikki had ever seen. There were two reindeer running over the northern sky one blue, one white. Of the two, the spirit of the blue reindeer later became known as the Hullu Poro. It was the beginning of Levi’s enchantment, which eventually grew over the years to its present form. But the other white reindeer flew further into the sky and turned into an eagle. That eagle landed on the roof of a granary as a sign of impending transformation. This is how a place that became so special and protected became known as Taivaanvalkeat (the White Northern Lights). At Levi, you’ll meet both reindeer if you want: the blue Hullu Poro, that rocks with you all the way to morning or the white Taivaanvalkeat reindeer that takes care of the whole family, body and soul.